Play to Win. Plan to Win!


We're on our game so you can be on yours. SportStars Media reaches active families through youth-sports-focused content in digital / mobile and print formats.

Who's more passionate about life than athletes and the families that support, experience and share the journey with them?

If you understand athletes (and their parents), you know the intensity with which we approach our sport — the same intensity we ply our craft in communications and content delivery.

This is the energy we bring to publishing SportStars and our client partnerships.

We fill an enticing space. Student Athletes and Active Families: 300,000 households in digital and print media

Primary Demographic Teen/Young Adulst 13-24;  Adult: 59% male, 41% female 26-55 age, 39 Median.

SportStars Publishes Special Editions and Annuals…

Sports marketing is filled with special events and SportStars answers the marketers question - how to take advantage of these special opportunities:

*Ann Special Editions and Program Editions Double as Official Event Guides: like the Sacramento River Cats SportStars "All City Awards" Program and Ceremony Media Guide each May and the West Coast Jamboree Tournament Program
The largest edition of the year, this annual features over 600 sport and enrichment camp resources– (the Largest in California), with descriptions and contacts that come with an online guide and lasts the entire year
May: Annual Rivercats "SportStars All City Awards" Media Guide
An honors ceremony at the home of the SF Giants AAA affiliates showcasing top-talent; over 400 of NorCals young men and women honored for exemplary performances

June: Annual SportStars of the Year– YearBook
Featuring the SportStars of the Year - The Who’s Who and Best of the Best Edition & the Bay 75, Elite Athletes
August: Annual Football Season Preview
Our most-sought after and followed content-packed edition 
November: Annual Basketball Season Preview & Tip Off Special
This issue is the quintensential guide and season-opener to high school basketball seaon. A coaches and fan-favorite

December: West Coast Jamboree Basketball Tournament "Official Program"
The West Coast Jamboree - largest basketball all-girls tournament of its kind in the nation. SportStars showcases the tournament, featuring every team, every player and with brackets and useful information for a must-grab event program!

Connect With Us:

Connect today: (925) 566-8500 or General [EMAIL]; 

Connect for Rates, Publishing Schedule & Demos

HQ: Mike Calamusa, Publisher (925) 566-8500; [EMAIL MIKE]

Editorial Offices: (925) 566-8500; [EMAIL]


SportStars S360 Digital Weekly. Digital Weekly offers marketing and story-telling with rich, robust imagery scaleable to fit layouts on mobile and tablet devices. Subscribe to S360 FREE!

Level UP >> Health. Training. Fitness. Our expert pannel provides readers with the resources needed to help you achieve the next level of athletic performance.

LeaderBoards — Sponsored and technologically-enhanced sign boards for event/team standings, tournament brackets & field assignments are ideal for track & field, soccer, basketball, Lacrosse, etc. SportStars Leaderboards provide a singe source solution for coaches and athletes to easily display standings and convey important data.

Multi-Channel Marketing: Print, Digital, Moblie editions and Apps; Internet, Social and GrassRoots Event Activations

 Parents of Youth-High School Fans and Active Families

 Written by Athletes for Athletes

 Over 300,000 Monthly Readers

 1,600+ Distribution Outlets Including Over 400 High Schools

 Custom Features and Branded Columns and Sections

 Print, Digital & Mobile Magazines

 140,000 Opt-in Emails

 Facebook and Twitter Promotions

 On-Location Events and SWAG Bag Promotions


(From reader loyalty poll: What would you like to see more of in the mag?)

It’s perfect now! 

Keep up great balance of girls sports.

We love your magazine! So good, great photos!

Your Magazine is Awesome!

You guys are doing a great job.

No change. Most sports get equal time!

I love all the coverage of our local youth. Thank you!

Excellent coverage as is!


Depend on SportStars for full and robust marketing programs that include print, electronic, social, direct mail, e-mail, POP distribution and inserts, event activations and more. 

Available at over 1,600 outlets and 400 high schools throughout California plus hundreds of games, tournaments and events with regional and statewide implications, our distribution methodology offers unique benefits to your marketing plan.

Experience the Difference of Passion, Professionalism and Energy of a SportStars Media Partnership.

© 2017 SportStars Magazine All rights reserved.